Privacy policy

Last updated: October 27, 2025

Privacy Policy

LYFTD Training (referred to as "we," "us," or "our") is committed to protecting the privacy and security of the personal data we collect from you in relation to our personal and group training services. This policy explains how we handle your personal information.

1. Information We Collect

We collect several types of information necessary to provide and manage your fitness services.

A. Personal and Contact Data

This includes information that identifies you:

  • Identity Data: Your full name and date of birth.

  • Contact Data: Your email address, phone number, and postal address.

  • Booking Data: Details related to the scheduling and attendance of your sessions.

B. Health and Fitness Data (Special Category Data)

To ensure your safety and provide effective, personalised training, we collect sensitive health information. We only process this data with your explicit consent:

  • Medical History: Pre-existing injuries, illnesses, or medical conditions.

  • Fitness Goals: Specific targets related to strength, endurance, or physique.

C. Financial and Transaction Data

We do not directly store your full payment card details. This information is securely handled by our third-party payment processors (e.g., Shopify Payments).

  • Transaction Data: Details about payments you have made and the services you have purchased (e.g., membership type, dates of payment).

D. Technical and Usage Data

When you interact with our website (hosted on Shopify), we may collect:

  • Usage Data: Information about how you use our website (e.g., browsing history, time spent on pages).

  • Cookie Data: Information collected via cookies to enhance your online experience.

2. How We Use Your Information

We use your personal data based on the following legal grounds: fulfilling a contract, legitimate business interests, or your consent.

Purpose

Type of Data Used

Legal Basis

Service Provision

Identity, Contact, Health

Contractual necessity and legitimate interest (safety)

Payment Management

Financial, Transaction

Contractual necessity

Communication & Scheduling

Identity, Contact

Contractual necessity and legitimate interest (customer service)

Health and Safety

Health, Contact

Explicit consent and legitimate interest (safety)

Marketing

Identity, Contact

Consent (where required)

3. Data Sharing and Disclosure

We only share your data with trusted third parties to run our business effectively:

  • Trainers: Your assigned LYFTD trainer will have access to your Health and Fitness Data to conduct safe and appropriate sessions.

  • Service Providers: We use Shopify to host our website and manage our e-commerce operations. We use secure payment processors for billing.

  • Legal Compliance: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., police or regulatory bodies).

4. Data Security and Retention

We have implemented robust security measures to prevent your personal data from being accidentally lost, used, accessed in an unauthorised way, altered, or disclosed.

  • Retention: We only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for satisfying any legal, accounting, or reporting requirements. Typically, health and transaction data is kept for a period after your membership ends to comply with insurance and legal obligations.

5. Your Rights (UK & GDPR)

Under data protection law, you have specific rights concerning your personal data:

  • Right of Access: You can request a copy of the personal data we hold about you.

  • Right to Rectification: You can ask us to correct incomplete or inaccurate data we hold about you.

  • Right to Erasure (Right to be Forgotten): You can ask us to delete or remove personal data where there is no good reason for us to continue processing it.

  • Right to Object: You have the right to object to us processing your personal data for marketing purposes or based on our legitimate interests.

To exercise any of these rights, please contact us using the details below.

6. Contact Information

If you have any questions about this Privacy Policy or our data practices, please contact us:

Email: lyftdtraining@gmail.com Address: 66 Front Street, Tynemouth, NE30 4BT